Pick your Welcome Offer
By Paul Rosenfeld on December 20th, 2009
The more valuable your offer, the more fans will join your Fan Club and the more repeat sales you will make so choose a good one! Remember that your fan is providing you with something valuable—his/her affiliation on Facebook, email, or mobile phone number.
Turbo-boost sign-ups and Likes by creating a sweepstakes. Learn more.
We call a great offer One Big Ass Offer and it’s:
- at least as good—and ideally better than—any other offer you use regularly
- exclusive to your Fan Club members
- easy to understand with no complicated terms or conditions
- can be used right here, right now. After all, who can resist redeeming an offer when they’re already at your business?
Almost any type of promotion can serve as a Welcome Offer:
- Win FREE movie rentals for a YEAR
- Win dinner for two when you join our Fan Club
- Win a free pair of shoes (up to $100 value)
- Get 20% off your entire purchase
- Get 50% off one item
- Get a FREE t-shirt when you buy one
- Get a free scented candle when you join…
- Free lotion sample when you join…
- We will donate $1 to [cause] for every new Fan
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