For those who have used Facebook you don’t need the survey results to tell you how effective Facebook is for marketing, but a new survey shows that is very effective.
Particularly encouraging is the following paragraph below from the survey:
“The fact that only about 5 percent of the firm’s 13,000 customers became Facebook fans within three months [...]

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According to data from Compete, Facebook has surpassed Google as the top source of traffic for major portals like Yahoo, MSN, and AOL. In December, 15% of traffic to these sites came from Facebook and MySpace. 13% from just Facebook. They say it’s among the top traffic drivers for other types of sites as well.
In a recent [...]

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Mobile marketing is increasingly becoming an important marketing tool. Mobile phones are no more a communication device only. The new age mobile phones are hi tech gadgets, which can be used for multitasking. From receiving calls to promoting a product, mobiles have now brought the entire world at our fingertips. You can make calls and [...]

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It seems like the one question I inevitably get from people around the country is, “What’s next?” There’s always an implication that they mean, “Which social network is the next Twitter or the next Facebook?” My answer is normally that I don’t know that there will be a next Facebook or Twitter. Sure, there might be, but [...]

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That whoosh you just heard was the rush of thousands, nay, millions of businesses moving to online ads and other paid inclusion search marketing programs to help drive sales and growth. Call it search engine marketing (SEM), keyword advertising, pay-per-click (PPC) or cost-per-click (CPC) — whatever name you use spells the same thing: a great, cost-effective [...]

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