Almost 10 million digital coupons were redeemed in the first 6 months of ‘09, up 25% from 2008, according to Inmar, a coupon-processing company.

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A recent study by eMarketer emphasizes one of the reasons that mobile is such an effective marketing tool: “the “additive effect” of mobile on their other advertising and marketing efforts.”

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Short codes may be poised to be the call-to-action of choice in marketing.

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It’s official. Metro magazine has declared Psycho Donuts certifiably amazing and the best donut shop in Silicon Valley.
Our hats are off to Jordan and all the lunatics at Psycho.
Link over to their blog post to read a little about our upcoming Halloween Monsters and Mayhem Mobile Fan Club contest. Starting on 10/3 Psycho will be [...]

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The Fanminder crew has been busy these last few weeks signing new merchants. Our tradition of writing a nice little story of each merchant has unfortunately slipped as of late because, well, there’s a backlog of new merchants to share with you.
We’re actually quite overloaded but squeezing in a story or two about our wonderful [...]

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